There is a lot of press around Cambridge Analytica and their possible impact on the US election and Brexit. Don’t worry I’m not going to talk politics, but I have been fascinated in watching this all unfold and there are three marketing insights that I have picked up...
Last week I denied being an Amazon fanboy, however, I will put my hand up and say I’m definitely am a Tim Ferriss fanboy, and those that often read this blog will know I listen to a lot of his podcasts and read all his books. I had a double delight this week...
It’s that time of year again where the KPCB Internet trends report is released. More commonly referred to as Mary Meeker’s report it is now in its 22nd year and serves as an annual report of the tech companies, start up’s and everyone in between, outlining what the...
No time for a full calculation. Punch it Chewie! Oh there’s a planet: Boom we are all dead! In essence, this is a bit what business is like now. The threat of the exponential disruption is the Empire on our tail, the calculation for the jump to lightspeed is the...
I’ve got a pretty good track record with developing and launching new propositions, but I must admit I have also had my share of failures; projects that have a ‘revenue recovery’ squad started pretty much the day of launch, or a scramble to add the features that the...
I should have done this two weeks ago Digging into Mary Meeker’s 2016 Internet Trends report (thus thoughtfully saving you a 213 page trawl through its content), I initially saw material for three blogs. The one you’ve just started was originally first cab off the...