It’s a pretty sobering fact that 90% of start up’s are going to fail. The good news then is that one in ten succeeds. That said, these are close to the odds that you get at a casino, and at least at the casino, you walk in knowing you are likely going to lose. Even...
Historically we write some stuff we think is somewhat serious and smart about the world of Digital strategy and delivery, but today we have some wit and wisdom in the form of a few lists we have made over recent years. Enjoy and share if you feel our pain! 10 things...
In case you missed it, we have recently launched a new service called Market Fit If want you to get customer validated answers to your most difficult challenges – then we believe that this service is the best and fastest way to find your product market fit. In...
I’ve had great feedback since the launch of our new Market Fit proposition. I guess I shouldn’t be too surprised as I prototyped and tested the service using the same tools and processes that we have now made available to you. And having refined and iterated the...
I’ve got a pretty good track record with developing and launching new propositions, but I must admit I have also had my share of failures; projects that have a ‘revenue recovery’ squad started pretty much the day of launch, or a scramble to add the features that the...
One of the things I like about The Exponential Agency is not only do we get to work with great clients on challenging projects as a group but also we are dedicated to helping others and ‘giving back’. This includes being involved in The Spring Board Trust, as an AUT...
