fbpx
Advertising isn’t marketing

Advertising isn’t marketing

Regular readers may have noticed my thing for Seth Godin – a very clever writer and thinker on all things marketing, he’s my regular go-to guy. It’s been a few weeks since I last mentioned him… he’s been a little off my radar. And then just last week he sent a...
Moving forward from “why”…

Moving forward from “why”…

So, let’s take a minute to recap… We started down this path by looking at how decency and integrity (amongst other characteristics) create an effective restructure. That led us to Simon Sinek and his Golden Circle, where good things in change emanate from a clear...
The Golden Circle – starting with the why for restructures

The Golden Circle – starting with the why for restructures

Last week we took a look at managing people impacted by a restructure, focussing on three actions essential for achieving positive outcomes: Do it quickly Do it with integrity Be generous I concluded by saying I wanted to focus this week on the team you’re keeping...
Three simple things that make restructures work

Three simple things that make restructures work

It’s impossible to go a week without news of one company or another working through a cost out program, restructuring, or just plain making redundancies. After a career in fast moving industries (where constant evolution and change were a given), it’s clear to me...
Are you really adding value?

Are you really adding value?

We live in exciting times for business. Digital is creating disruption across the board, leading some businesses to adapt and flourish while others (at best) manage their decline or simply wither and die. So far in this blog I’ve looked at what this means for an...

Get Access to Market Fit's Free Resources

Enter your name and email for FREE access to all the Market Fit resources

Gain free instant access to this Training

You have Successfully Subscribed!

Gain free instant access to this training

You have Successfully Subscribed!