fbpx
Say “Digital Transformation” one more time!  (part 2)

Say “Digital Transformation” one more time! (part 2)

Last week I asked five seemingly easy questions that will tell you a lot about the state of your digital readiness. To recap they are Let’s discuss the maturity of your Board’s knowledge in running a Digital P&L and using modern digital product delivery...
Say “Digital Transformation” one more time!  (part 1)

Say “Digital Transformation” one more time! (part 1)

A few things bother me. One is that technology and devices are currently outpacing our anatomical ability to adapt to the dopamine dependency they create and that it’s arguably ruining society but that’s for another day. There’s other stuff vexing me too. Is it...
What Keeps New Zealand’s Best Marketers Awake at Night?

What Keeps New Zealand’s Best Marketers Awake at Night?

When people think digital, words like “sharing” and “collaboration” readily come to mind. And there’s a good reason for that. Both are strongly identified with, and characteristic of, the “digital age”. It doesn’t take a lot of reflection to understand why.  We’ve got...

But my customers are cheapskates

Customer facing roles are among the hardest in the game. Known as the front line, these are  key positions, with the power to make or break your business – so it’s no wonder organisations invest big money to get the customer facing message and delivery spot on....
The best career advice I would give my millennial twin

The best career advice I would give my millennial twin

I spend a lot of time writing on things close to my heart. Take a look atGenerator Consulting, and the categories my posts are grouped under – the subjects I’ve covered range across the board and reflect me pretty well. Dig a little deeper though, and you see the...
Sign me up

Sign me up

You’ve probably seen the coverage on Unilever purchasing Dollar Shave Club for a cool $US1B… as one of the largest tech deals of the year it’s been written up extensively. This week I’d like to try a different tack and take a look at their underlying business model –...

Get Access to Market Fit's Free Resources

Enter your name and email for FREE access to all the Market Fit resources

Gain free instant access to this Training

You have Successfully Subscribed!

Gain free instant access to this training

You have Successfully Subscribed!