There is a lot of talk about removing friction for your customers during the on-boarding a customers particularly for digital service. In short this means ensuring the customer has to go through the minimum number of steps to sign up or buy your service. Amazon...
One of the first things that I needed to do once I started Generator Consulting was create a web presence. When I set out to do this I wanted to build one from scratch and after doing a bit of research I decided to build my website in WordPress. Following the launch...