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Is the CMO of the Future Already Here?

Is the CMO of the Future Already Here?

Inspiration almost never strikes the way you think it might. Interviewed in Sydney earlier this week to promote his new film, Richie McCaw explained the drive to World Cup victories in 2011 and 2015 kicked in with painful losses to the Wallabies, both within striking...
The best career advice I would give my millennial twin

The best career advice I would give my millennial twin

I spend a lot of time writing on things close to my heart. Take a look atGenerator Consulting, and the categories my posts are grouped under – the subjects I’ve covered range across the board and reflect me pretty well. Dig a little deeper though, and you see the...
Keeping it real with your Millennials

Keeping it real with your Millennials

If it seems all of five minutes since I last covered Millennials then I am surely in good company. The subject seems to be a weekly heartbeat for a number of commentators – most of whose pieces look like this: Millennials are flighty Surround them with toys to...
How liquid are you?

How liquid are you?

You can’t go round the block a few times without skeletons in the closet. So you can understand why a recent piece from Accenture stopped me dead in my tracks. Thankfully, the world’s finest management consulting minds  mentioned the liquid workforce weren’t analysing...
Go on. Make the call

Go on. Make the call

We’re taking a visual route this week, with a graphic that tells a powerful (and true) story. When I first laid eyes on this I was reminded of this gem in Business Insider – 73.6% of all statistics are made up. It threw me for a bit… not surprisingly I...

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